The ultimate solution for all your make-up brush and beauty sponge cleaning needs. Say goodbye to dull, dirty brushes and hello to flawless make-up applications every time.
Glamour Beauty Award Winner
Receiving a Glamour Beauty Award is such a proud moment for bailey.g.
What began as a passion for cleaner brushes and happier skin has become something truly special and we're endlessly grateful for every person who’s been part of this journey.
Back-to-back W&H Holy Grail Beauty Award Winner.
After winning the Woman&Home Holy Grail Beauty Award for Best Make-up Brush Cleaner in our very first year in 2024, we’re thrilled to share that we’ve won again for 2025! 🏆 Two years in a row - what a dream!
Rebrushed. Refreshed. Rebranded.
To everyone who’s loved our make-up brush & sponge cleaners since day one… get ready to fall in love all over again.
bailey.g has a fresh new glow up.
Luxury isn’t always neutral... sometimes it’s a daring shade of joy.
bailey.g collection
-
bailey.g solid make-up brush cleaner: Happy Orange
Regular price R 295.00 ZARRegular priceUnit price / perSale price R 295.00 ZAR -
bailey.g solid make-up brush cleaner: Magic Mint
Regular price R 295.00 ZARRegular priceUnit price / perSale price R 295.00 ZAR -
bailey.g solid make-up brush cleaner: Pear & Freesia
Regular price R 295.00 ZARRegular priceUnit price / perSale price R 295.00 ZARSold out -
bailey.g solid make-up brush cleaner: Green Apple
Regular price R 295.00 ZARRegular priceUnit price / perSale price R 295.00 ZAR -
Palm Size Silicone Cleaning Pad
Regular price R 40.00 ZARRegular priceUnit price / perSale price R 40.00 ZAR -
Large Silicone Cleaning Pad
Regular price R 60.00 ZARRegular priceUnit price / perSale price R 60.00 ZAR -
Bailey G Gift Voucher
Regular price From R 40.00 ZARRegular priceUnit price / perSale price From R 40.00 ZAR
The bailey.g bundles
Choose any two 50ml bailey.g solid make-up brush cleaners
Because no two BFFs are the same and your brush cleaner bundle shouldn’t be either.
-
Sold outThe OG BFF Bundle
Regular price R 500.00 ZARRegular priceUnit price / perSale price R 500.00 ZARSold out -
Sold outThe Bijou BFF Bundle
Regular price R 500.00 ZARRegular priceUnit price / perSale price R 500.00 ZARSold out -
The OG Essentials Kit (Large Pads)
Regular price R 620.00 ZARRegular priceUnit price / perSale price R 620.00 ZAR -
The OG Essentials Kit (Palm Size)
Regular price R 580.00 ZARRegular priceUnit price / perSale price R 580.00 ZAR -
Sold outThe Bijou Essentials Kit (Large Pad)
Regular price R 620.00 ZARRegular priceUnit price / perSale price R 620.00 ZARSold out -
Sold outThe Bijou Essentials Set (Palm Size)
Regular price R 580.00 ZARRegular priceUnit price / perSale price R 580.00 ZARSold out
How To Use
Make your brushes and sponges happy again!
Watch How to Use the product:
Watch How to Use the product with the palm size silicone pad:
Here's a step-by-step guide:
- Wet your dirty brush or sponge with water.
- Swirl the wet, dirty brush on top of the cleaner to activate it.
- Clean the brush or sponge until it's germ-free, using your hands or a silicone brush cleaning pad.
- Don't waste the bubbles; clean your next brush with them.
- Once all your brushes and sponges are clean, rinse the tub under water and let it dry upside down before you close the lid.
- For a sterile finish, spray dried brushes with alcohol (optional.)


Poppy Divine 🎀 Bailey G
Introducing "Cosy in Cocoa", a collaboration by Poppy Divine X Bailey G 🤎🧸
This limited edition features a plush winter gown, and matching PJ's (in chocolate), designed for the dreamers, the homebodies and the lovers of luxe lounging.
It's a small-batch drop — designed with love, and made to last — so once it's gone, it’s gone.
Chocolate never lasts long... 🍫
-
Cosy in Cocoa Winter Pajamas
Regular price R 1,395.00 ZARRegular priceUnit price / perSale price R 1,395.00 ZAR -
Cosy in Cocoa Lush Gown
Regular price R 1,650.00 ZARRegular priceUnit price / perSale price R 1,650.00 ZAR
Bailey G X Kate Jordan Dresses
Designer and friend, Kate Jordan and I sat down to create something special: Dresses inspired by my year living in Greece.
-
Bailey G X Kate Jordan Greek Dress in Black
Regular price R 1,350.00 ZARRegular priceUnit price / perSale price R 1,350.00 ZAR -
Bailey G X Kate Jordan Greek Dress in Toffee
Regular price R 1,350.00 ZARRegular priceUnit price / perSale price R 1,350.00 ZAR
Blog posts
View all-
Beauty without Cruelty
We’re proud to share that Bailey G has officially been accredited with the Beauty Without Cruelty approval, a milestone that deeply aligns with our values. This accreditation is more than...
Beauty without Cruelty
We’re proud to share that Bailey G has officially been accredited with the Beauty Without Cruelty approval, a milestone that deeply aligns with our values. This accreditation is more than...
-
Award Winner!
Absolutely besides myself to share that Bailey G WON: The Best Make-up Brush Cleaner Award at the Woman & Home Beauty Awards 2024. There was ugly crying of happy tears, there was...
Award Winner!
Absolutely besides myself to share that Bailey G WON: The Best Make-up Brush Cleaner Award at the Woman & Home Beauty Awards 2024. There was ugly crying of happy tears, there was...
-
Beauty South Africa Reviews Bailey G
To read an honest review is one thing. To read a favourable honest review is just the best! We've been doing cartwheels over BeautySouthAfrica.com write up. BeautySouthAfrica.com is an online beauty...
Beauty South Africa Reviews Bailey G
To read an honest review is one thing. To read a favourable honest review is just the best! We've been doing cartwheels over BeautySouthAfrica.com write up. BeautySouthAfrica.com is an online beauty...
-
Brush Cleaning Music Playlist
I hope using your Bailey G Solid Make-up Brush Cleaner has put the joy back into cleaning your brushes every 7-10 days. Let's amp it up, by adding some music!...
Brush Cleaning Music Playlist
I hope using your Bailey G Solid Make-up Brush Cleaner has put the joy back into cleaning your brushes every 7-10 days. Let's amp it up, by adding some music!...
Testimonials
-
-
-
Hermie Troy
I'd love this as a gift - what a great idea! Lucky friends ;)
-
Ismini Aarons
This is the feedback we LOVE to hear! Thank you Ismini
-
Your Testimonial Could Be Here
EMAIL USWant to be a part of The Bailey Collective? Email us your product review







